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09 May, 2014 07:29 PM

Hi there,

I client has asked for a timestamp and I don't understand what they are asking or how to do it. This is their request:

"Never implement a JUMP tag without a corresponding AD tag, as this will result in no impressions or clicks being counted for that tag set. To ensure proper cache-busting, replace [timestamp] with a dynamically generated random number. Learn more at http://support.google.com/dfa/partner/answer/134520."

What do I do to follow through on their request?

Thank you,


  1. Support Staff 1 Posted by Mike Cherichett... on 09 May, 2014 07:42 PM

    Mike Cherichetti's Avatar

    Hello Lance,

    You actually don't need to do anything to accommodate this request. AdvertServe recognizes the [timestamp placeholder from DFA. It'll automatically replace it with the needed %%TIMESTAMP%% macro after you press the Create Media button.


  2. 2 Posted by Lance Wright on 09 May, 2014 08:32 PM

    Lance Wright's Avatar

    Hey Mike, I appreciate the help. Thank you very much.


  3. Support Staff 3 Posted by Mike Cherichett... on 09 May, 2014 09:09 PM

    Mike Cherichetti's Avatar

    You're welcome!

  4. Mike Cherichetti closed this discussion on 09 May, 2014 09:09 PM.

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